News and press

A warm welcome to Magnus Lindsjö who joins us as our new Sales Manager for the Nordics & the Baltics.

In a market impacted by fluctuating exchange rates and raw material prices, the Genan group has strengthened profit and produced a record-high 2025 operating result. Results confirm that the circular business model is not only sustainable – but also financially robust long-term. International environmental company Genan reached a 2025 group revenue of EUR 64m compared to EUR 63.7 the year before. Operating profit (EBIT) increased from EUR 7.9m to EUR 8.8m, and both revenue and operating profit are thus the highest ever. Net profit did, however, drop from EUR 6.4m in 2024 to EUR 5.9m in 2025 – primarily due to negative exchange rate adjustments. "Overall, we are quite satisfied with the 2025 accounts. For a number of years, we have worked determinedly to stabilise and further develop our business; and in my eyes, 2025 is yet another proof that our circular business model is robust and financially viable. We continuously improve our operations and earnings – even in a market where we are substantially impacted by factors which we cannot control", explains Group CEO in Genan Holding A/S, Poul Steen Rasmussen. Read full press release here.

A new study from the California Office of Environmental Health Hazard Assessment (OEHHA) adds important scientific insight to the discussion around synthetic turf. Concerns about potential chemical exposure from crumb rubber infill are often part of the synthetic turf debate - and OEHHA notes that these concerns were a key reason the study was initiated. After a multi-year Synthetic Turf Study of 35 different artificial turf fields using crumb rubber infill, the study concludes that: It did not identify health risks for players, coaches, referees or spectators from on-field or off-field exposure to chemicals in crumb rubber infill. At Genan, we believe that the use of recycled materials in society should always be guided by solid science and transparent data. Studies like this contribute valuable knowledge to an ongoing discussion about how recycled rubber can be used safely and responsibly in society. Read the OEHHA press release and access the full study here   For environmental reasons and to reduce refill demand, pitches should be designed and maintained to prevent infill loss. Genan recommends using infill barriers, perimeter mats, controlled entry points, and proper brushing techniques. To help, we offer three concise guides: Construction & installation guide Maintenance guide Responsible conduct guide